Branded Gift Tags: The Essential Micro-Marketing Tool
Essex Banners’ branded gift tags provide the ultimate finishing touch that transforms standard packaging into a cohesive, professional customer experience. Often overlooked, these small accessories are, in fact, powerful micro-marketing tools that carry your brand identity directly to the point of sale. Perfect for any business that deals with physical products—from boutique retail to gourmet food vendors—a high-quality custom tag reinforces your brand’s commitment to detail and quality, making the moment a customer receives their purchase truly memorable. They are an affordable, yet highly effective, way to elevate your presentation and ensure your branding is consistent right down to the final knot.
We offer exceptional flexibility in design and quality to match your specific needs. All our branded gift tags are printed on robust, premium stocks, including the smooth 350gsm Silk, the luxurious 450gsm Silk for maximum durability, or the 350gsm Uncoated option, which is ideal if you need a surface that can be easily written on. You can choose from two classic, meticulously die-cut shapes: the traditional Parcel Tag with its angled corners, or the sleek Swing Tag with its standard square finish. We ensure a clean hole-punching for easy attachment, and while the string is supplied loose to keep our production speeds high, the tags are ready to be tied on arrival.
Maximising Impact: What Branded Gift Tags Can Be Used For
The versatility of branded gift tags makes them an indispensable part of your packaging strategy.
Retail & Pricing: Use them to display pricing, product care instructions, or sizing details on clothing, jewelry, or artisan goods without marking the item itself.
Corporate Gifting: Attach them to corporate hampers or client gifts with a personalized, handwritten thank-you note from a sales representative, creating a warm, human connection.
Seasonal Campaigns: Deploy them as festive labels during holidays, adding bespoke “To/From” labels that streamline gift-giving for your customers.
Promotional Tools: Use the reverse side for a quick, impactful call-to-action, a small discount code for their next purchase, or a QR code linking to your social media or website.
For businesses aiming for luxury appeal, our branded gift tags can be finished with a premium touch. Adding Matt Lamination provides a sophisticated, anti-glare finish, and for an extra flourish, you can include a Spot UV embellishment. This clear, raised gloss highlights your logo or a specific design element, guaranteeing your tag has a premium, tactile quality. Choose Essex Banners to print your tags and deliver that essential final detail that separates your product from the competition.